Nissan - Champions League Draw

Name: Nissan Monacodraw activation
Uploaded: 2024-12-29T08:54:45.183Z
Duration: 51 s
Description: Nissan Monacodraw activation

Back to work

Agency: Kingsday Client: Nissan (Champions League sponsorship) Role: Art Direction

Play Video

To generate excitement around the 2016 UEFA Champions League draw, we created a European online activation campaign. The simple task: Tweet to unlock. We filled a Nissan GTR with thousands of balls - like the ones used in the actual teams draw. Only one ball containing the winning key to ‘unlock’ tickets to your teams’ Champions League matches.